Top 5 Photo and Video Apps in Kenya: Q2 2025 Performance

During the second quarter of 2025, the top photo and video applications in Kenya showed varied performance trends. Data from Sensor Tower provides insights into the weekly downloads, revenue, and active user statistics for these leading apps.

YouTube maintained a relatively stable performance throughout the quarter. Weekly revenue peaked at approximately $4.8K in early April, while downloads fluctuated, reaching a high of about 15.8K in late June. The app's active user base remained strong, peaking at over 22M.

CapCut - Video Editor from Bytedance showed a steady increase in both revenue and downloads. Revenue peaked at around $4.4K in the final week of June, while downloads saw a surge to nearly 49K in the same period. Active users hovered around 1M, with noticeable growth mid-quarter.

Google Photos: Backup & Edit experienced a moderate increase in revenue, peaking at $2K towards the end of June. Downloads remained consistent, with a slight uptick to 12.7K in early June. Active users were stable, averaging around 6M throughout the quarter.

Snapchat saw a varied performance, with revenue reaching $1.6K in mid-June. Downloads were highest in late March at approximately 66K, while active users peaked at over 3.3M in April before slightly declining towards the end of the quarter.

Canva: AI Photo & Video Editor experienced fluctuations in downloads, with a notable peak of 21.7K in mid-June. Revenue grew steadily, culminating at around $2.6K in the final week of June. Active users showed a gradual increase, reaching over 200K by the end of the quarter.

These insights from Sensor Tower highlight the dynamic nature of the photo and video app market in Kenya. For more detailed analytics, visit Sensor Tower's platform.